Consumer Trust Stories - Page 2

Global Stories

Consumer Trust stories

PocketSmith launches Open Banking hub for Australians

Australian consumers unsure about sharing bank data now have a plain-language guide as PocketSmith expands its use of consented open banking feeds.

By Karen Joy Bacudo • 3 min read • This month

Data Protection

Ant International upgrades Alipay+ with privacy tech

Encrypted processing will let partners handle cross-border payments while keeping customer data private, as Alipay+ is used by 1.8 billion accounts.

By Karen Joy Bacudo • 4 min read • Last month

Customer Experience

Shoppers turn against AI social content, survey finds

Growing distrust of AI-made posts is pushing brands towards human-led social campaigns as younger shoppers increasingly favour authenticity online.

By Catherine Knowles • 4 min read • Last month

Customer Experience

Pivoting marketing strategy in the face of a recession

Inflation is forcing brands to ditch blanket discounts as shoppers scrutinise every purchase and demand clearer value.

By Azadeh Williams • 6 min read • Last month

Marketing Technologies

Bazaarvoice launches API to boost AI review discovery

Brands may need to adapt review content for AI search, as Bazaarvoice’s new API makes user-generated ratings crawlable for recommendation engines.

By Sofiah Nichole Salivio • 4 min read • Last month

Customer Experience

Brands are losing the Buy Box and up to 80% of marketplace sales with it

Unauthorized sellers can capture most marketplace sales when they seize the Buy Box, leaving brands with lost revenue and weaker control.

By Paolo Emilio Ascoli • 4 min read • Last month

Stories from Other Regions

Consumer Trust stories

Customer Experience

Millennials trust AI more than Gen Z, survey finds

Australians are using AI heavily, but most still want clear labelling and sourcing before they trust its search and shopping advice.

By Sofiah Nichole Salivio • 4 min read • This month

Marketing Technologies

Amazon ad revenue surges 62% in Australia, says Pattern

Amazon's ad business is now outpacing major rivals in Australia, as Pattern estimates annual revenue reached USD $392 million in 2025.

By Sean Mitchell • 4 min read • Last month

Customer Experience

Most UK shoppers oppose dynamic pricing for groceries

Britons are far more likely to reject changing grocery prices than embrace them, with fairness and clear pricing still driving loyalty.

By Shannon Williams • 3 min read • Last month

Customer Relationship Management

Influencer marketing shifts from add-on to core strategy

Brands risk losing ground as influencer activity is now being tied to sales, traffic and customer growth across UK and Europe.

By Mark Tarre • 3 min read • Last month

Crypto

Ant International courts merchants on AI-led Asia growth

Asian checkout friction is driving global merchants to Ant International as AI-assisted shopping starts reshaping cross-border payments.

By Karen Joy Bacudo • 3 min read • Last month

Wearables

Banma, Alipay launch voice payment system for cars

Drivers will be able to book tickets and order food by voice as Banma and Alipay bring hands-free payments into connected cars.

By Karen Joy Bacudo • 4 min read • Last month

Software-as-a-Service

New Zealand businesses warned over illegal review gating

Pressure from regulators and Google is putting firms at risk of hefty penalties if they screen out unhappy customers before asking for public reviews.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Marketing Technologies

Australians demand AI labelling as trust concerns grow

Most Australians want AI-made content clearly labelled, as 89% back tougher regulation and 62% warn of damaged trust from deception.

By Joseph Gabriel Lagonsin • 4 min read • Last month

Data Protection

Plaid says AI is reshaping consumer finance expectations

More than half of Americans used AI to manage money last year, as consumers increasingly expect financial apps to offer guidance, not just data.

By Karen Joy Bacudo • 4 min read • Last month

Data Protection

Why retailers need real-time visibility to handle demand surges

Delayed stock updates and failing devices can quickly turn busy promotions into longer queues and frustrated shoppers.

By Mikhail Ishkhanov • 6 min read • Last month

Disaster Recovery

Payment failures put GBP £1.7bn in UK sales at risk

Shoppers are abandoning purchases within minutes of outages, exposing retailers and venues to losses that quickly mount beyond GBP £1.7 billion a year.

By Sofiah Nichole Salivio • 4 min read • Last month