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Consumer Trust Stories - Page 12

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Consumer Trust stories

Global fraud attacks rise 19% amid AI exploitation
Unified Communications

Global fraud attacks rise 19% amid AI exploitation

A new report reveals a staggering 19% rise in global fraud attacks, largely fuelled by AI exploitation, highlighting urgent need for improved detection measures.

By Kaleah Salmon • 3 min read • Fri, 22nd Nov 2024
Australian shoppers value seamless online & in-store experiences
Marketing Technologies

Australian shoppers value seamless online & in-store experiences

A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.

By Sean Mitchell • 3 min read • Thu, 21st Nov 2024
Kantar report reveals key marketing trends for 2025
Marketing Technologies

Kantar report reveals key marketing trends for 2025

Kantar's Marketing Trends 2025 report reveals consumer distrust in AI ads, urging brands to prioritise transparency and inclusivity as key strategies for the future.

By Catherine Knowles • 3 min read • Fri, 8th Nov 2024
EBANX's expansion strategy drives financial inclusion in emerging markets
Payment Technologies

EBANX's expansion strategy drives financial inclusion in emerging markets

EBANX, founded in Brazil, is championing financial inclusion in emerging markets by connecting global businesses with local consumers across 29 countries.

By Melania Watson • 5 min read • Tue, 5th Nov 2024
Retailers urged to enhance trust with genuine content
Christmas

Retailers urged to enhance trust with genuine content

Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.

By Kaleah Salmon • 3 min read • Tue, 5th Nov 2024

Stories from Other Regions

Consumer Trust stories

Singapore marketers face data strategy challenges, survey reveals
Marketing Technologies

Singapore marketers face data strategy challenges, survey reveals

Singaporean marketers are urged to enhance data practices amid rising concerns over advertising signal loss and identity issues, a Yahoo DSP survey reveals.

By Kaleah Salmon • 3 min read • Mon, 16th Dec 2024
Gap grows between AI adoption by Aussie brands & demand
Customer Experience

Gap grows between AI adoption by Aussie brands & demand

A new report reveals a stark divide between Australian consumer expectations for AI adoption and current brand implementation, as 80% demand full integration by year-end.

By Sean Mitchell • 3 min read • Thu, 12th Dec 2024
Europeans interested in AI cars but reluctant to pay extra
Artificial Intelligence

Europeans interested in AI cars but reluctant to pay extra

A study shows strong interest in AI cars among Europeans, with 79% keen but only 23% willing to pay extra for the technology.

By Shannon Williams • 3 min read • Thu, 12th Dec 2024
Australian firms face challenges in consumer data trust
Data Protection

Australian firms face challenges in consumer data trust

Paul Henaghan highlights the pressing challenges in Australia's cyber security, noting consumer distrust in data handling among local enterprises.

By Sean Mitchell • 3 min read • Wed, 11th Dec 2024
Building consumer trust and cyber resilience in Australia
Data Protection

Building consumer trust and cyber resilience in Australia

A recent study reveals that 88% of Australians want consent before their data is used in AI, highlighting deep-seated concerns over data security.

By Paul Henaghan • 5 min read • Wed, 11th Dec 2024
Why identity management is an essential investment for Australian financial services providers in 2025
Biometrics

Why identity management is an essential investment for Australian financial services providers in 2025

Allaying rising concerns about privacy and security is critical for organisations and institutions that want to survive and thrive.

By Ashley Diffey • 4 min read • Mon, 2nd Dec 2024
AI could be key to restoring consumer trust in Singapore
Customer Experience

AI could be key to restoring consumer trust in Singapore

A Salesforce report reveals a significant drop in consumer trust among Singaporeans, with 75% of respondents seeking more consistent interactions and AI solutions.

By Shannon Williams • 3 min read • Thu, 28th Nov 2024
AI & IT systems crucial for retail success on Black Friday
Digital Transformation

AI & IT systems crucial for retail success on Black Friday

As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.

By Catherine Knowles • 3 min read • Thu, 28th Nov 2024
Consumers favour 25% discount in exchange for emails
Customer Experience

Consumers favour 25% discount in exchange for emails

Research by Daemon reveals that 58% of consumers would share their email for a 25% discount, indicating a generational divide in data sharing willingness.

By Imee Dequito • 3 min read • Fri, 22nd Nov 2024
ASX 200 report reveals cybersecurity risks in retail sector
Firewalls

ASX 200 report reveals cybersecurity risks in retail sector

A new report reveals alarming cybersecurity vulnerabilities in Australia's ASX 200 Consumer Discretionary sector, exposing major companies to increased breach risks.

By Imee Dequito • 3 min read • Fri, 22nd Nov 2024
Acxiom unveils top CX trends for 2025 with human focus
Data Analytics

Acxiom unveils top CX trends for 2025 with human focus

Acxiom's latest report reveals key customer experience trends for 2025, highlighting the essential blend of human engagement and AI technology.

By Kaleah Salmon • 3 min read • Fri, 22nd Nov 2024
How data breaches erode trust and what companies can do
Data Protection

How data breaches erode trust and what companies can do

Data breaches are costly, resulting in losses over USD $50,000 on average, while eroding customer trust and threatening company reputations.

By Aaron Sharp • 5 min read • Fri, 8th Nov 2024
Australian consumers distrust AI in customer services
Customer Experience

Australian consumers distrust AI in customer services

A new report reveals that 86% of Australian consumers mistrust local firms' use of AI, leading to decreased comfort with AI services in the past year.

By Imee Dequito • 3 min read • Mon, 28th Oct 2024