Digital commerce stories

Agentic commerce is forcing firms to rethink websites, as AI agents bypass ads and clicks for API-driven transactions.

Adobe expands Experience Manager with AI visibility tools as businesses race to control brand truth across chat services and AI-driven shopping.

Rithum rolls out SupplyExplorer as retailers face pressure to widen assortments and cut supplier sourcing delays.

Gr4vy unveils Agentic Development Kit to help merchants sell inside ChatGPT and other AI platforms without overhauling their payment systems.

Ecommpay urges eCommerce overhaul as fraud report says current controls miss social engineering, distort competition and leave merchants exposed.

Syndigo rolls out SynapseGo to let marketers and eCommerce teams trigger approved product data workflows by chat, aiming to cut manual effort.

NeuReality adds former Amazon and Maersk executive Rotem Hershko as adviser to sharpen NR-NEXUS enterprise strategy and AI production rollout.

American Express adds AI agent safeguards and purchase protection as it opens a developer kit for software-led buying.

AppDirect deepens B2B distribution push with PartnerStack deal, adding partner-management software and a network of 138,000 businesses.

G2A teams up with epay to broaden its marketplace with hundreds of gaming and entertainment gift cards as demand for prepaid digital spending grows.

Levanta buys Perch+ as it broadens creator and affiliate tools for Amazon sellers, adding hundreds of merchants and publishers to its platform.

Bazaarvoice unveils patent-pending API to help brands and retailers surface verified reviews in AI-led shopping and search results.

Rithum brings in former Realtor.com executive Mausam Bhatt to steer product strategy as it ramps up AI-led tools and automation across its platform.

Businesses warm to AI agents haggling over deals, but consumers remain wary of handing software full control of spending.

Linux Foundation takes control of Coinbase's x402 protocol as Amazon, Visa and Mastercard back open payments standard for AI-driven web transactions.

B2C Distribution has overhauled its payment setup with Ecommpay, adding express mobile checkout and tighter control across its online retail brands.

ROC moves into physical access control with Face1 biometric reader, combining identity checks, video analytics and legacy system integration.

Syndigo unveils Synapse, an agentic AI platform to automate complex product data workflows for brands and retailers at scale.

Constructor unveils Merchant Intelligence Agent, an AI copilot to explain, optimise and automate eCommerce search and merchandising decisions.

AliExpress boosts its UK Brand+ price promise, lifting per-item refunds to GBP £40 and monthly claim caps to GBP £160 on select goods.